The Best Smells in the World
Scientists show that smell is the sense that is most connected to memory and this makes one contemplate that a […]
Scent Journal
Cologne In The Wild
Would you be caught on a date without cologne or perfume? The right or wrong scent can make or break
Architecture and Design, Business using Scent, Images of Scent, Scent Marketing, Scent Delivery, Scent Journal
The Scent of Spring, Olfactory Art Installation by ION Orchard
ION Orchard, Singapore’s premiere shopping mall destination once again delights shoppers and patrons with this scented art installation to commemorate
Scent Journal
The Changing Face of Retail – Part 1
With the convenience of online sales and increase in pertrol costs, what should retailers do to convince consumers to keep
Scent Journal
How it feels … to be a sewage diver
Oh no, I cringed all the way through reading this article. http://www.theage.com.au/articles/2008/01/03/1198949980961.html
Scent Journal, Scent Marketing Case Studies
Stink Bomb
While retailers and developers turn to positive smells for advertising and marketing, the U.S. Department of Defense has realized the value
Scent Journal
A Definition of Visual Merchandising
From Wikipedia, the free encyclopedia Visual merchandising is creating visual displays and arranging merchandise assortments within a store to improve
Aroma Marketing, Business using Scent, Scent Delivery Systems, Scent in the Media, Scent Journal
Gilly Hicks Sydney, an X-rated Abercrombie?
The new brainchild (or should we say ‘sex’ child) of the Abercrombie family – Gilly Hicks. See the video clip
Aroma Marketing, Scent Journal
Back to Herz
I am almost cover to cover with Rachel Herz’s SCENT OF DESIRE. I will try to surmise a deduced hypothesis