“Next time you’re at a hotel, chain store, large concert venue, or casino, stop and take a big sniff. It’s […]
Fragrance House Demeter has done it again. The Zombie for Him fragrance is formulated with the scent of dried leaves,
“Scents help with brand association and forge an intimate bond with shoppers,” reports the Times. The Sunday Times speaks to
Nothing wrong with a bit of ‘Cradle Marketing’? “We all know that children smell beautiful, and there’s no need to
ION Orchard, Singapore’s premiere shopping mall destination once again delights shoppers and patrons with this scented art installation to commemorate
Mark Russell, from the Melbourne Age, talks to us about Scent Marketing as a trend. He anchors his article on the
Neil Martin at the Human Olfaction Laboratory at Middlesex University, discovered the power of chocolate in an experiment where he
Spring shopping at ION Orchard promises to surprise and delight the senses with a floral wonderland exuding the Mall’s unique
CityCenter Las Vegas…the newest section of “desert gold” named Best Commercial project of 2009, the 18 million square foot complex
